Dollar Store Glasses

I am putting together a new presentation called "Your Message Has Landed". While talking it over with my husband he came up with a little idea I would like to share with you.

You Need
two pairs of glasses

See these glasses (pick up a pair). These are my old glasses that I bought at the dollar store. They were cheap and more or less did the trick. But after a while, they didn't really fit my needs. I mean, why would they; they were made one size fits all? I had a problem with my left eye, that these glasses just didn't fix.

So I had to go to get a pair of prescription glasses, designed just for me (hold up a different pair) - not for the masses. They fit well and they take care of my particular problem."

What I Would Do With This
In the same way as you need to get your glasses made just for you, one size fits all won't work for getting your message across. You need to consider the needs of the listeners; sales groups, IT groups and management all have different needs and need different types of glasses.

Another Way to Use This Idea
When you are trying to show someone how what you do; the way you can customize things just for them or their organization will give the most effective results.

I think our home may be turning into Metaphor Central.